Ali Faagba 
There are tons of options when building a sales team for your SaaS startup. Should you build sales team all by yourself? Outsource it? Or hire a sales veteran from the get-go? Figuring out which way to go can be a PIA. Remember, there’s no one-size-fits-all answer. However, there is a process that’ll help you … Read more
As a small business owner, successful lead generation is one of the ways to validate your business idea and grow your business. While it is better handled by a sales or marketing professional, you may want to handle it yourself for one reason or another. We understand. Every big business today was once a small … Read more
While you’re likely familiar with the concept of sales enablement, you’ve probably never understood it like we explain it in this piece. Read on to find out more.
If you were a prospect, who would you prefer: someone eager to pitch to you or someone genuinely trying to help you? My best guess is: you’ll choose someone who offers to assist you. And going by that, building relationships with customers has become the cornerstone of success for sales reps, especially in small and … Read more
As you know, Software as a Service (SaaS) businesses are mostly B2B organizations. This means customers can’t purchase without first making a few detours here and there. Customers conduct research, speak to sales, and discuss internally before choosing your company. If you’re simply waiting until after sales to measure the effectiveness of your sales campaign … Read more
The potency of LinkedIn for finding the leads you want is not disputable. You’re either: The question is: which one are you? If you understand that relationship building is the key to finding good leads on LinkedIn and want to know how to go about it, you’ve come to the right place. In this article, … Read more
Overcome sales objections with these proven strategies + advanced techniques to get the deal back on track.
The use of social media for sales has evolved beyond counting likes and shares. This post discusses how to leverage social media for sales.
Small businesses are often characterized by lean teams, tight budgets, and lots of knowledge gaps. One way to maximize your limited resources is to put together an effective tech stack that improves your overall productivity. Because, like it or not, we are in 2023, and 63 percent of your competitors say they’ll increase their software … Read more
So you’re looking for sales skills to help take your sales career to the next level? I know you’ve probably thought of taking courses, reading books, or finding a mentor. It can be overwhelming! But here is the truth: sales is a diverse field, and you can’t learn everything you need at once. It’s an … Read more