Top Common Sales Mistakes Startups Make– and How to Avoid Them

Top Common Sales Mistakes Startups Make– and How to Avoid Them

From finding a product-market fit to impressing VCs to generating cash flow, everything in your company relies on sales. You can’t afford to get it wrong.  It’s also an expensive undertaking. For instance, the average cost of training a sales employee is $5,000. That’s just the training. Imagine the cost of running an entire sales … Read more

Unlocking Sales Success: 5 Key Strategies for Small Businesses to Optimize Your Sales Funnel

5 Key Strategies for SMBs to Optimize Their Sales Funnel

In today’s competitive and dare I say… volatile business environment, optimizing your sales funnel is a crucial aspect for all small businesses (SMBs) seeking to maximize profits and stay ahead of the competition. In this five-part guide, we’re exploring the most effective ways for small business owners to evaluate & optimize your sales funnel—to generate … Read more

How to Close a Sale in 2023: 10 Techniques, Examples, Scripts

How to Close a Sale: Techniques, Examples, Scripts

Wondering how to close a sale easier? Don’t worry—you’re not alone. The average closing ratio for industries ranges anywhere from 15% (biotech) to 19% (finance) to 22% (software). This means, on average, the majority of B2B sales pitches don’t get accepted. But with the right strategies and tactics, you can improve your closing rate and … Read more